As of May 2, 2022, the 77-year-long history of SLO, Sonepar operating company in Finland, began a new chapter as it made the transition to the Sonepar brand.
SLO was founded in 1945 and has been a member of the Sonepar Group for three decades.
“The Group’s global reach and steadfast support has always afforded us strength and extended our capabilities well beyond the borders of our own business. We are delighted to be able to continue growing from strength to strength as Sonepar, in Finland.” Mika Höijer, President of Sonepar in Finland.
All 38 branches in Finland were adorned with the new branding prior to 2 May 2022, outwardly uniting them under the Sonepar family. Two new locations will be added to the Sonepar brand this May and they will fully embrace the Sonepar look inside and out.
Mika concluded, “From now on it will be even easier to recognize us as a member of the global market leader in B-to-B distribution of electrical products, solutions, and related services. Taking us forward in our Sonepar journey are our committed associates, newly automated CDC and excellent logistics as well as the latest in all things digital, such as the ERP implemented last year.”